Freelance writer and content marketer Ana Gotter was born in Orlando, Florida, USA. She currently resides in Connecticut, USA, with her husband and three dogs. With over a decade of experience, she specializes in creating high-quality, high-impact content. Her portfolio covers diverse topics such as personal loans, financial planning, business management, and marketing. She believes in effectively combining storytelling, strategy, and research to produce resources that drive real results. Beyond writing, Ana is a specialist in social media and content marketing.
Higher Education
In 2008, Ana Gotter enrolled at Florida State University to study Creative Writing. Over the course of four years, she focused on writing, business, and communications. In 2012, she earned her Bachelor’s degree. Her university years were a pivotal step in defining her career path; fueled by a passion for the craft, she began freelancing immediately after graduation.
Getting Started Freelancing
After university, Ana Gotter initially took up freelance writing as a part-time pursuit. By 2014, she transitioned to full-time freelancing. Since then, she has supported businesses and nonprofits of all sizes from her home office. In 2015, Ana secured contracts with key clients with whom she collaborates to this day. Throughout her career, she has gained extensive experience and earned multiple certifications in marketing. This background allows her to bridge the gap between business strategy, marketing goals, and content execution.
Experience as a Business Writer and Content Marketer
Ana Gotter’s writing experience encompasses hundreds of projects across business, finance, advertising, and marketing. She is a regular contributor to prominent sites such as Shopify, LendingTree, Wix, Oberlo, Zapier, Directive Consulting, Social Media Examiner, Disruptive Advertising, Healthline, Agorapulse, Snappa, Single Grain, AdEspresso, and more. Ana writes for marketing agencies, credit and investment companies, and SaaS businesses. She actively offers clients services in content marketing and PPC advertising.
Ana has been writing for AdEspresso for over three years and has hosted two webinars: “How to Use AdEspresso for Your Facebook Advertising Campaigns” and “How to Write High-Converting Ad Copy for Facebook Ads.” In these sessions, Ana guides listeners step-by-step through the process of crafting compelling Facebook ad copy, utilizing strategies like sales psychology and storytelling to help ads stand out.
Current Activities
Ana Gotter currently operates as a high-converting strategic content marketer and PPC copywriter. Her range of services includes:
- Content Marketer. Ana provides expert content marketing services for businesses, including crisp web copy, newsletters, email campaigns, and other marketing materials. Additionally, she develops customized content strategies that help clients achieve specific business goals.
- PPC Copywriter. Ana helps client businesses establish a unique market position compared to their competitors, giving them an advantage in driving traffic and generating interest in products and services. She creates advertisements designed to maximize ROI and keep the brand in the spotlight.
- Ghostwriter. Ana provides expert ghostwriting services for businesses and individuals. She transforms clients’ ideas into professional articles or blog posts published under the client’s name.
More by Ana Gotter:
https://www.lendingtree.com/business/pros-cons-business-acquisition-loan/