Freelance financial writer and SEO strategist Jessica Walrack is based in Boise, Idaho, USA. With over a decade of experience, she has authored hundreds of high-quality, high-impact articles and blog posts for personal and business finance websites. Her portfolio covers a broad spectrum of topics, including banking, investment accounts, savings, taxes, insurance, mortgages, credit cards, budgeting, and retirement. She frequently collaborates remotely with founders, CEOs, agency owners, and creative directors.
From Retail Sales to Personal Finance Writer
Jessica began her career in retail sales and management at a major American corporation. After dedicating seven years to the industry, she decided to transition fully into writing. While financial topics can often seem daunting, Jessica excels at simplifying complex concepts, making personal finance accessible to everyone. For over 10 years, she has dedicated herself to making finance interesting and easy to understand.
Experience as an Article Writer
Jessica possesses extensive experience in financial writing, making her a sought-after contributor for reputable websites and publications. Her work is regularly featured in major outlets such as CBS News MoneyWatch, U.S. News & World Report, USA Today, MSN Money, The Balance, Biz2Credit, The Simple Dollar, Interest, Investopedia, CommonBond, SuperMoney, Bankrate, NextAdvisor, The Guardian, and Personal Loans. Additionally, Jessica has written extensively for numerous global brands, startups, small businesses, and Fortune 500 companies.
Throughout her career, Jessica has helped clients achieve first-page Google rankings for their target keywords while keeping human audiences engaged. She optimizes content for landing pages and refines the search engine optimization of client sites. Furthermore, she simplifies brand SEO analysis and ensures publications are fully optimized for search.
Founding All Things Freelance Writing
In 2020, Jessica launched “All Things Freelance Writing.” This online community is designed to help writers build their ideal businesses. Within the group, freelance writers share authentic, practical advice based on real-world experiences. Jessica is committed to cultivating a vibrant, fun, and inspiring community that empowers self-employed individuals to build thriving writing businesses they truly love.
Current Activity
Since August 2022, Jessica has been writing for U.S. News & World Report. She also covers insurance for Investopedia, as well as banking, mortgages, loans, and more for The Balance. Jessica offers services ranging from deep-dive financial articles and blog posts to comprehensive reviews of top financial products. Her range of services includes:
- Financial Content Writing: Jessica helps achieve business goals through financial articles and blogs. She provides SEO-optimized, publish-ready content designed to rank at the top of search results.
- Content Optimization: Jessica audits and improves existing blogs and articles to better attract customers and drive business.
- Content Strategy: Jessica strategizes every word to ensure it works toward a specific, measurable goal.
- Consultations: Jessica offers 30 or 60-minute consulting sessions to provide advice on content writing or content marketing strategy.
More by Jessica Walrack:
https://www.thebalancemoney.com/savings-account-pros-and-cons-5218325
https://www.investopedia.com/how-much-is-car-insurance-for-teens-7506838