Promoting information on digital platforms presents unique challenges that significantly distinguish digital content from print media. Consequently, the last few decades have given rise to a new generation of content creators who are fluent not only in writing but also in SEO analysis. One such talented writer is Lorien Strydom from Pretoria, South Africa. With a comprehensive education in computer science, finance, and law, she creates high-quality analytical content that regularly appears on prominent sites such as Financer.com, The Balance, and others.
Fundamental Education
To be an expert in financial and e-commerce content production, a writer needs more than just economic or financial knowledge; they also require computer skills and an understanding of brand promotion in the digital space. Lorien Strydom recognized this early on when building her educational strategy. She holds three diplomas in the following areas:
- 1996–2000 — Computer Studies (Hoërskool Overkruin)
- 2019 — Financial Accounting (ICB, The Institute of Certified Bookkeepers)
- 2019 — LLB, Bachelor of Laws (UNISA, University of South Africa)
Additional Advanced Training Courses
Beyond her formal education, Lorien actively participates in other training programs to refine her skills and enhance her professional expertise. In particular, she has completed courses in the following areas:
- Content Marketing
- Digital Marketing
- SEO
- Google Ads Display
- Stacklr Assessment
Professional Interests of Lorien Strydom
Given Lorien’s background in finance, law, HR, and digital marketing, she covers a wide range of topics in her articles. However, one of her favorite areas is the digitalization of finance and commerce, specifically the application of new technologies and fintech in general. She describes herself as a fintech enthusiast with a genuine passion for digital marketing.
For over 16 years, she has covered the following topics in her analytical articles:
- Investments
- Personal finance
- Small business finance
- Accounting
- Startups, etc.
The Career of Lorien Strydom
Lorien has been involved in content management since 2007, working with various digital agencies and well-known publications. She subsequently founded her own company, JLT Creative, which focuses on content development in South Africa. Her company serves clients in e-commerce, investment, and fintech from around the world.
Currently, Lorien Strydom performs many functions vital to the creation and promotion of quality content:
- Copywriter
- Editor
- Project manager
- Content manager
- Blogger
- SEO specialist
- Web designer
- Social media manager
- Ghostwriter
Since 2021, Lorien has partnered with Financer.com as the U.S. Country Manager.
Additionally, Lorien publishes regularly on the renowned financial analysis website, The Balance. Here, she serves as a writer and expert, educating and advising readers on personal and business finance.
Lorien Strydom continues to expand her expertise by taking an active part in various programs related to digital innovation and fintech. This commitment ensures the high quality of her articles and establishes her not just as an expert, but as a leader capable of engaging and inspiring others.
More by Lorien Strydom:
https://financer.com/us/blog/what-is-a-good-monthly-retirement-income/
https://www.thebalancemoney.com/single-step-vs-multi-step-income-statement-5197426