The promotion of information on digital platforms has its peculiarities, which significantly distinguish the presentation of digital materials in comparison with printed ones. That is why the last decades have given rise to a galaxy of new content creators who are fluent not only in writing but also in SEO analysis. One such talented writer is Lorien Strydom from Pretoria (South Africa). Having received a comprehensive education in computer science, finance, and law, she creates high-quality analytical content that regularly appears on such well-known sites as Financer US, The Balance, and others.
To be an expert in content production for finances and e-commerce, the writer needs not only economic or financial knowledge but also computer skills, as well as an understanding of the laws of promotion brands in the digital space. Lorien Strydom realized this very well when she built her educational strategy. She has three diplomas in the following areas:
- 1996/2000 — Computer Studies (Hoërskool Overkruin)
- 2019 — Financial Accounting (ICBT, The Institute of Certified Bookkeepers)
- 2019 — LLB, Bachelor of Laws (UNISA, University of South Africa)
Additional Advanced Training Courses
In addition to receiving a fundamental education, Lorien actively participates in other educational programs that give her advanced skills and enhance her professional expertise. In particular, she has completed educational courses in the following programs:
- Content Marketing
- Digital Marketing
- Google Ads Display
- Stacklr Assessment
Professional Interests of Lorien Strydom
Since Lorien has an educational background in the field of finance, law, HR, digital marketing, etc., the range of issues that she covers in her articles is quite wide. However, one of her favorite areas is the digitalization of finance and commerce, the application of new technologies, and fintech in general. She calls herself a fintech enthusiast with a real passion for digital marketing.
In addition, for more than 16 years, she has covered the following topics in her analytical articles:
- Personal finance
- Small business finance
- Startups, etc.
The Career of Lorien Strydom
Lorien has been involved in content management since 2007, as a result of which she began working in digital agencies and well-known publication brands. Subsequently, she created her own company, JLT Creative, which is engaged in content development in South Africa. The company’s clients were representatives of e-commerce, investors, fintech companies, etc. from all over the world.
Currently, Lorien Strydom performs many functions that are vital for creating and promoting quality content:
- Project manager
- Content manager
- SEO specialist
- Web designer
- Social media manager
From 2021 until today, Lorien has partnered with Financer.com as U.S. country manager.
Also among the main platforms on which Lorien publishes its articles is such a well-known financial analytical website as The Balance. Here Lorien acts as a writer and expert who educates and advises readers on personal and business finance.
Lorien Strydom does not stop there and takes an active part in various programs related to digital innovation and fintech. This determines the high quality of her articles and the opportunity to be not just an expert, but a leader who is able to captivate other people.